PwC Embraces AI to Cut Costs and Boost Productivity in Consulting

What Happened

PwC, one of the world\’s largest professional services firms, has begun lowering some of its consulting prices thanks to the efficiency gains brought by artificial intelligence. According to PwC\’s AI leader, the firm is using advanced AI tools to automate routine and data-heavy tasks, which frees consultants to focus on complex client challenges and higher-value work. As a result, AI has not only streamlined their internal processes but has enabled PwC to pass on savings to clients by reducing billing rates for certain engagements. This development demonstrates a growing commitment across the consulting industry to leverage AI in service delivery and optimize workforce deployment.

Why It Matters

Pushing AI adoption at this scale highlights an industry-wide transformation where traditional business models are being reshaped by technology. PwC\’s decision to use AI for savings and productivity sets a precedent for competitors and signals how large firms are adapting to client demand for efficiency and value. Read more in our AI News Hub