Minute Media Acquires VideoVerse to Boost AI Sports Video Platform

What Happened

Minute Media, a global digital content company, has acquired VideoVerse, the parent company behind Magnifi, an AI-powered sports video technology platform. VideoVerse is renowned for its automated video highlights and real-time content solutions, used by broadcasters, sports leagues, and brands worldwide. Magnifi leverages artificial intelligence to rapidly generate short-form video highlights and automate editing workflows for sports video production. The acquisition will help Minute Media scale its video automation capabilities, deepen its sports technology offerings, and extend its media reach to new geographies and platforms. Financial details of the transaction were not disclosed.

Why It Matters

This acquisition signals the increasing convergence of AI and media, particularly in sports content production. By integrating VideoVerse\’s technology, Minute Media will offer faster and more engaging sports video experiences, shaping the future of sports media automation. Read more in our AI News Hub