Applebees and IHOP Adopt AI to Transform Restaurant Operations
What Happened
Applebees and IHOP, two leading restaurant chains in the United States, announced plans to integrate artificial intelligence solutions into their operations. The move aims to streamline tasks such as order taking, kitchen management, and customer engagement. By leveraging AI, the restaurants hope to reduce wait times, improve order accuracy, and create tailored dining experiences for guests. The initiative includes deploying chatbots for digital ordering and automating back-end processes to increase efficiency. Both brands, owned by Dine Brands Global, are piloting AI tools across select locations as part of a phased rollout intended to modernize their service models and enhance competitiveness in the fast-evolving hospitality industry.
Why It Matters
The adoption of AI by Applebees and IHOP reflects the restaurant industrys growing reliance on technology to address staffing shortages and meet rising consumer expectations. Successful implementation may inspire more chains to invest in automation and AI to boost productivity and deliver personalized experiences. Read more in our AI News Hub