AI-Generated Videos Challenge Social Media Platforms Amid Deepfake Surge

What Happened

The Wall Street Journal reports that social media giants such as Meta, X (formerly Twitter), and TikTok are struggling to address the growing spread of AI-generated videos and deepfakes. These hyper-realistic videos, often powered by generative AI, are increasingly difficult for average users and even seasoned moderators to spot. While some companies are working on watermarking and detection tools, policies and enforcement remain inconsistent. As viral AI content circulates rapidly, misleading videos can influence public opinion, especially during sensitive periods like elections.

Why It Matters

The surge in AI-generated media forces major platforms and regulators to rethink how digital content should be monitored and verified, raising urgent questions about misinformation and authenticity online. Read more in our AI News Hub