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Fighting Fakes with Fakes: Israeli Startup Takes on Deepfake Crisis

AI vs AI: Meet the New Defender of Truth

Israeli startup Cyabra is stepping into the digital battlefield with advanced tools designed to detect AI-generated content, including deepfakes. As misinformation powered by generative AI becomes increasingly sophisticated and widespread, Cyabra’s mission is to help media outlets, governments, and platforms authenticate what’s real. The company leverages machine learning and large-scale data analysis to trace the origin of manipulated content and assess its virality. With elections looming in multiple countries, their technology has arrived at a critical moment.

From Defense to Offense: Tracking Fake News at Scale

Cyabra’s tools don’t just flag AI-generated media—they map how it spreads across the internet. By analyzing bot networks, fake social media accounts, and viral trajectories, the platform offers a big-picture view of coordinated disinformation campaigns. Its sophisticated approach allows clients to trace the narrative roots of deceptive content, providing a counterstrike in real time. This kind of strategic visibility could prove vital for democratic institutions under threat from digital propaganda.

BytesWall

BytesWall brings you smart, byte-sized updates and deep industry insights on AI, automation, tech, and innovation — built for today's tech-driven world.

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